Seven Vine Hotels Properties Join the Meetings Industry Association

by Traveleads | January 29, 2019 | Latest News On The Ground

Seven properties within the Vine Hotels portfolio have joined the Meetings Industry Association (mia) to help gain the ‘professionalism and credibility’ associated with mia membership.

Hotel owner, operator and manager Vine Hotels represents a portfolio of hotels across a wide range of brands and locations in the UK and is hoping to further grow its meetings business as a new member.

The hotels which can now access a host of benefits as mia members are:

Kenwood Hall

Mosborough Hall

Best Western Cutlers Hotel

Whirlowbrook Hall

Doubletree by Hilton Sheffield Park

Best Western Cresta Court in Manchester

Mercure Southampton Centre Dolphin Hotel

As members of the mia, organisations and businesses gain access to increased sales opportunities, more chances to network and receive preferential rates for training and professional development events. Membership also provides access to data and industry insight from the association’s benchmarking tool miaTouchstone.

The selected Vine Hotels properties are also AIM accredited. To be eligible for AIM – the industry’s only recognised quality standard for the meetings industry – venues must demonstrate high standards in several key areas.

Each venue is tested by an independent panel of assessors against a strict array of criteria, including quality of facilities, legal compliance, customer value proposition and best practice standards before being accredited.

Garin Davies, chief executive of Vine Hotels, said: “Conference clients and bookers now have a wealth of quality venue choices, in a market that is constantly evolving and growing. Offering them the reassurance, professionalism and credibility associated with mia membership provides them with another reason to choose Vine Hotels when booking.

“I am delighted that our Hotel teams will also have the opportunity to share knowledge, experience and skills through mia events and forums. In return we take confidence that our membership will not only add to our marketing opportunities at a senior level within the conference industry but will deliver us a growth in meeting business across our properties in Sheffield, Manchester and Southampton.”

Jane Longhurst, chief executive of the mia, said: “We’re thrilled to be welcoming these seven properties in the Vine Hotels portfolio to the mia. Joining the mia gives members access to a wealth of benefits which can help make individuals and businesses more informed about and better equipped to succeed in the market they are operating in. We look forward to supporting Vine Hotels as they look to grow their meetings business now and in the future.”

To book, check rates and availability for any Vine Hotels Properties, please contact a Traveleads consultant.

Latest articles

Meet the team - Eric Edwards (Director of Sport and Group Travel)

Meet the team – Alison Carpenter, Director of Corporate Travel (England and Wales)

Alison is our Director of Corporate Travel across England and Wales and has been with Traveleads since 1988. Here, we find out a bit more about her and what she gets up to in and out of work. What made you join... Read More

find Out More
Five tips to reduce stress this Stress Awareness Month

Five tips to reduce stress this Stress Awareness Month

April marks the start of Stress Awareness Month. Many of us will often say we are feeling stressed, but what does it actually mean? Essentially, it’s a physical response to a situation – time for flight or fight.... Read More

find Out More
Staying positive in a global pandemic - website

Staying positive during a global pandemic

As the coronavirus situation continues to grow, with cases showing no signs of slowing down and the news constantly changing, it can be incredibly hard to focus on the good. Here, we’ve shared our top tips for staying... Read More

find Out More
View all articles

Website proudly developed by The Wrapped Agency